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CASE STUDY OF

CASE STUDY OF

Peregrin

Automated Lead Qualification & Routing System

Automated Lead Qualification & Routing System

Overview


A fast-growing SaaS company struggled with handling a high volume of inbound leads. Manual qualification slowed response time and reduced conversion rates.

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The Problem

  • Leads were manually reviewed and assigned

  • No consistent qualification criteria

  • Delayed response times → lost opportunities

The System We Built


We designed an AI-driven qualification system that:

  • Scores leads based on predefined logic

  • Segments users by intent and value

  • Routes leads instantly to the right pipeline

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Execution


  • CRM automation setup

  • AI scoring logic integration

  • Workflow routing system

  • Real-time notifications

Results


  • +220% increase in qualified leads

  • 60% faster response time

  • Zero manual sorting

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